our story

a message from michelle

PLEZi Nutrition is the latest chapter in a journey I’ve been on for years.

As a mom and as First Lady, I've seen how critical good nutrition is at all stages of development. It’s why I’ve spent so many years working to help families lead healthier lives. But l've also learned that if you want to change the game on this issue, you have to change the food and beverage industry itself. That’s what we’re doing with PLEZi Nutrition, and it’s why I’m proud to serve as Co-Founder and Strategic Partner.

We’re a Public Benefit Company that’s working to drive the kind of positive change that I’ve always hoped to see — and set higher standards for how we make and market food and drinks along the way.

Our initial focus is on beverages because that’s where so much added sugar is consumed. While water is always the best, PLEZi is a great option for those moments where you want something else. Our drinks not only significantly reduce sugar and sodium, they include more nutrients than other leading options—and they’re delicious, too!

Still, we know that changing the industry isn’t about a few drinks or even one company. We need everyone — business, government, nonprofits, and folks like you — to come together and create the better, more nutritious options that so many of us are looking for.

I hope you’ll join us and give PLEZi products a try—and don’t forget to tell us what you think!

Check out Mrs. Obama’s full remarks at the launch of PLEZi Nutrition!

INVESTORS &
BRAND PARTNERS

stephen
curry

Professional athlete renowned as much for how he plays the game as for his achievements on the court. As a PLEZi Investor and Brand Partner, Stephen brings these same high standards and a ‘smarter not harder’ mindset to changing the way we hydrate.

Ayesha
curry

Entrepreneur, philanthropist, 2x New York Times Bestselling cookbook author, and culinary innovator. Ayesha is passionate about creating bold, delicious, and nutritious food experiences. As a PLEZi Investor and Brand Partner, Ayesha consistently raises the bar on flavor and ingredients.

the Kitchen
cabinet

Our Kitchen Cabinet is a team of health and nutrition experts who help guide PLEZi’s mission. These thought leaders generously bring their experience to help advise our efforts—from product development to communications—as we work to change the way we drink for the better.

  • Risa
    Lavizzo-Mourey
    MD, MBA
    PHYSICIAN AND POLICY EXPERT
  • Emily
    Oster
    PhD
    FOUNDER OF PARENTDATA
  • Christina
    Economos
    PhD
    NUTRITION EXPERT
  • Donna
    Martin
    EdS, RDN, SNS
    SCHOOL NUTRITION EXPERT
  • Shale
    Wong
    MD, MSPH
    PEDIATRICIAN
  • Debra
    Eschmeyer
    Chair
    FOOD POLICY EXPERT
  • Risa
    Lavizzo-Mourey
    MD, MBA
    PHYSICIAN AND POLICY EXPERT
  • Emily
    Oster
    PhD
    FOUNDER OF PARENTDATA
  • Christina
    Economos
    PhD
    NUTRITION EXPERT
  • Donna
    Martin
    EdS, RDN, SNS
    SCHOOL NUTRITION EXPERT
  • Shale
    Wong
    MD, MSPH
    PEDIATRICIAN
  • Debra
    Eschmeyer
    Chair
    FOOD POLICY EXPERT
elite hydration by Stephen Curry

GIVING BACK

As a Public Benefit Company, PLEZi is committed to giving back to the communities we serve. PLEZi has made a long-term financial commitment to FoodCorps and partners regularly with Eat. Learn. Play. and local food banks.

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